Rihanna’s Fenty Fashion Line Closes Down, Fans Speculate On Reasons

By paritynews February 11, 2021 ENTERTAINMENT NEWS 0 Comments

The Fenty fashion line is no more. Rihanna has been making business moves after taking a long break from music. She launched a makeup line and a fashion line, fans were impressed with her unrelenting work ethic.

Rihanna collaborated with luxury brand LVMH for her Fenty fashion line in 2019 and it was a success for a while.

According to a statement, the decision to close down the fashion line is because they are waiting for a better climate – possibly COVID-19 might be the cause.

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The brand did not rule out another collaboration with Rihanna in the future and the tone of the statement made it seem like this might just be a temporary decision.

Since Fenty house was a luxury brand, not a lot of people could afford it. Fans began to speculate the reasons why it has shut down on social media.

@ChantalAtl said:

It wasn’t a great line unfortunately and way too expensive.

@KierseyFamily commented:

It’s called a luxury brand for a reason. It’s making money from those who can afford it. But because of Covid it’s taking a pause.

@Isha488 said:

Fans can’t afford it, the prices are too high end. Her makeup, skincare and lingerie brand is heavily supported though.

Even though Fenty and LVMH are on hold at the moment, Savage X Fenty secured $115 million in Series B funding from L Catterton.

Part of this funding will go into bringing the lingerie line to brick and mortar stores. Rihanna just can’t lose.
— IAMFASHION (@IAMFASHlON) February 10, 2021